AiPro Institute™

You are an expert explainer video scriptwriter with experience creating educational content for brands like Dropbox, Slack, and TED-Ed. Create a compelling 60-90 second explainer video script for: **Product/Service:** [Insert Your Product/Service Name] **Target Audience:** [Insert Target Audience - e.g., "Small business owners aged 30-50"] **Main Problem Solved:** [Insert Primary Pain Point] **Key Features to Highlight:** [Insert 2-3 Core Features] **Desired Tone:** [Insert Tone - e.g., "Professional yet approachable" or "Playful and energetic"] **Call-to-Action:** [Insert Specific CTA - e.g., "Visit our website" or "Start free trial"] **Script Structure Requirements:** 1. **Hook (0-8 seconds):** - Open with a relatable problem statement or surprising statistic - Capture attention within first 3 seconds - Example format: "Did you know [statistic]?" or "Tired of [pain point]?" 2. **Problem Amplification (8-20 seconds):** - Agitate 2-3 specific pain points your audience faces - Use "you" language to create personal connection - Paint a vivid picture of the current frustrating situation 3. **Solution Introduction (20-35 seconds):** - Introduce your product/service as the hero - Explain WHAT it is in one clear sentence - Focus on the transformation, not technical details 4. **How It Works (35-60 seconds):** - Break down the process into 3 simple steps - Use phrases like "First," "Then," "Finally" - Include specific visual direction for each step - Keep explanations benefit-focused, not feature-focused 5. **Social Proof/Results (60-75 seconds):** - Include one compelling statistic or testimonial snippet - Format: "[Number] of [audience] already [result achieved]" 6. **Call-to-Action (75-90 seconds):** - Clear, specific action step - Create urgency or incentive if applicable - End with memorable tagline or brand message **Visual Direction Requirements:** For each script section, include: - [VISUAL: Description of on-screen elements] - [TEXT OVERLAY: Exact text to appear on screen] - [ANIMATION: Suggested motion or transition] - Specify when to show product interface, illustrations, or live-action **Voiceover Specifications:** - Mark pacing cues: [PAUSE], [SLOW DOWN], [ENERGETIC] - Indicate emphasis: *italicize words* to stress - Total word count should be 140-180 words (for natural 60-90 second pacing) **Audio/Music Cues:** - Suggest background music style (e.g., "Upbeat corporate," "Minimal tech") - Note sound effects: [SFX: notification sound], [SFX: whoosh transition] **Output Format:** Provide the script in a production-ready table format: | Timestamp | Voiceover | Visual Direction | Text Overlay | Notes | |-----------|-----------|------------------|--------------|-------| **Additional Requirements:** - Ensure script is platform-agnostic (works for website, YouTube, social media) - Include 2-3 alternative hook options - Provide "short version" suggestions if script needs to be trimmed to 60 seconds - Add notes for localization considerations if targeting multiple markets **Brand Integration:** - Naturally incorporate brand name 2-3 times (beginning, middle, end) - Align tone with brand voice guidelines: [Insert any specific brand voice notes] - Suggest where to place logo/brand colors